Starting New Ventures

February 20, 2023

This course is designed to prepare students to launch new ventures. It draws from case studies and the growing body of research in entrepreneurship, social entrepreneurship, and leadership. Upon completion of this course, students will have increased their self-efficacy, awareness, and skills needed to start and lead new business ventures. Features of this course include guest speakers, podcasts and videos, case studies, and assignments that help students to become more resourceful and build an entrepreneurial mindset. Students are not expected to have an idea for a business or social venture before starting the class, but they will complete the course having worked on a project to develop a new venture from inception. In addition, students will learn how to assess product-market fit, develop a financing plan, envision success, and apply the principles of the lean startup methodology and business model canvas. Graduates of this course will develop the knowledge, skills, and attitudes to support entrepreneurial activity in their career endeavors.